Eyewear
Italian Glasses – See more, be more!
CILAT JANE SYZET QE KETE VIT PO BEJNE NAMIN ?
Edhe syzet më të thjeshta mund të kthejnë një pamje të zakonshme në një stil që vlen të fotografohet. Nga Best Seller në Best Look Kohët kur syzet optike të bënin “nerd” dhe syzet e diellit “mendjemadh” kanë mbaruar prej kohësh.Industria e optikës po rritet çdo vit. Teknologjia zhvillohet me ritme të shpejta dhe shoqërohet […]
How to choose glasses when you are nearsighted?
If you are nearsighted, the choice of glasses must be made with care! Your lifestyle, the degree of myopia and its progression are decisive factors. The lenses must meet three main criteria: Key Points for Nearsighted People When you are nearsighted, you expect at least some relief from distance blur, but you also want high-resolution […]
GLASSES MATERIALS: WHAT HAPPENS BEHIND EACH FRAME?
Choose what you need… Eyeglass frames are made from a variety of materials, and each of them plays a very important role in both the functionality and the aesthetic appearance of the wearer. These materials have unique characteristics that directly affect the comfort, durability, durability and overall aesthetic appearance of the glasses. By understanding more […]
“Life is Better in Biggies”: Versace Immersive Digital Campaign Pays Tribute to This Iconic Style
Versace celebrates the iconic Medusa Biggie sunglasses with an innovative and unconventional campaign integrated with augmented reality, virtual reality and a unique experience for users. Biggies are an undoubted icon of Versace design and have been one of the most distinctive eyewear shapes in global luxury for over three decades. Their signature attitude and high-luxury […]
Oakley snow goggles integrated with revolutionary Skier’s Eye technology
Oakley and Racing Force Group, a leader in the motorsports industry, launch together the revolutionary Skier’s Eye technology for a unique Point of View of the alpine ski disciplines. Oakley is the Group’s sport and performance brand. Its story began in 1975, igniting a history fuelled by innovation while creating products we look towards progression, […]
EssilorLuxottica wins multiple awards at iF Design Award 2025
Three of the Company’s products, Ray-Ban Change, Nuance Audio and Oakley WTR Icon, have won the prestigious 2025 iF Design Award. EssilorLuxottica is pleased to share that its key innovations Ray-Ban Change, Nuance Audio and Oakley WTR Icon have been recognized with the iF DESIGN AWARD 2025, a globally respected mark of excellence in design. […]
Introducing Ray-Ban Change: Frames That Change Color with Light
Tapping into the power of Transitions and its technology, EssilorLuxottica has created a new way to experience eyewear through light-responsive frames known as Ray-Ban Change. Created with photochromic dyes from Transitions, the Red Dot Design award-winning Ray-Ban Change collection has unique colors and patterns that rapidly transform when exposed to UV light, with pigments […]
Persol Introduces New Craftsmanship Campaign
Persol recently celebrated its artisans with a presentation of its Craftsmanship Campaign at its historic Lauriano plant in Turin, Italy. Featuring some of Persol’s most experienced artisans, the campaign showcases how the brand embodies Italian craftsmanship with unmatched luxury and timeless aesthetics. For over a century, Persol has been manufacturing sunglasses and optical frames with […]
A New Era of Style and Vision: Ray-Ban Names A$AP Rocky as First-Ever Creative Director
Reinforcing its values of innovation, pioneering spirit and courage, global multi-hyphenate artist A$AP Rocky is now the first-ever Creative Director for Ray-Ban Studios, bringing his distinctive vision and trendsetting influence to guide creative projects that will shape the future of the brand. This exclusive collaboration is expected to develop the next chapter for Ray-Ban, kicking […]
